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How Self Service Ordering Kiosks Help F&B Businesses Sell More

Self ordering kiosks are a massive hit for F&B businesses. Self ordering kiosk has enabled F&B businesses to make significant savings on labour costs, by helping F&B business owners like yourself, break away from the cycle of hiring more to cater to more customers, making F&B business more scalable.


Apart from saving on labour, which is well known, another main benefit of the self ordering kiosk is helping F&B businesses to sell more through digitalising the ordering process. Here’s how:


Effective promotion banner on homes screen

When running a promotion in your F&B outlet, it is common practice to print posters to advertise your latest promotions and new dishes. With self ordering kiosks, you can save time and money  on printing and instead, display your promotion banner digitally, on its home screen. 


By doing so, you capture your customers’ attention before they start making their orders, which significantly increases the effectiveness of your promotions.


Improve menu attractiveness 

Ever been in the situation where you go to an F&B outlet, browse through a physical traditional menu, and order the same old dish or drink over and over again because you don’t know what the other dishes are? Even when detailed descriptions of the “other” dishes are provided, you might still be reluctant to order one, having no idea how it would look like. Well, your customers could be doing the same. 


Food images have an ability to appeal to consumers’ emotions, making them more inclined to try a new dish. However, physical printed menus lack the space to display images of all your dishes, making the customers to eventually fall back on what they are familiar with. 

The self ordering kiosk is a powerful tool that helps you break through the challenge of spacial constraints of a traditional menu, allowing you to display unlimited attractive images and descriptions to your customers digitally. With just a few simple clicks on the self ordering kiosk touch screen panel, your customers can better understand and familiarize with your menu and place their orders right away. By visually improving menu information, you are empowering your menu to provide a greater understanding of your dishes to your customers, increasing the chances of being ordered. 


Robust upselling tool

During peak hours, your staff may be overwhelmed with order taking that they miss out the chance to upsell. By using a self ordering kiosk, you set add on suggestions to automatically pop up when customers have placed their orders. On top of that, upselling digitally is perceived as a more subtle approach of upselling and your customers are most likely to react positively, as compared to traditional face to face upselling.


Boost takeaway revenue digitally

Dine in restaurant business owners find using a self ordering kiosk is a good way to extend their outreach to their take away crowds. As a dine in a restaurant operator, your main source of revenue is your dine in section and your manpower should be focusing on that aspect of your business. However, the takeaway market is growing and the income generated from this section is very appealing to F&B operators as they can increase revenue while maintaining the same restaurant size.


With self ordering kiosks, you can get orders digitally from customers who come to buy takeaway food from your restaurant. The self ordering kiosks empowers you to get takeaway orders digitally without hiring more staff, which allow you to earn more while saving more. 


Getting a self ordering kiosk

If you would like to get a self ordering kiosk to sell more and save more, drop us your contact details below and we will be happy to arrange a free demo with you!



By Liang Wei Liaw 09 May, 2024
Takeaway food kiosks in Singapore generally serve the demographics of Singaporeans that are looking for quick, convenient and tasty meal options. Hence, optimizing operations at your takeaway food kiosk is essential for delivering exceptional service and maximizing profitability. With the increasing demand for quick and convenient dining options, implementing strategies to streamline processes and enhance efficiency can set your kiosk apart from the competition. Here are seven tips to help you optimize operations at your takeaway food kiosk in Singapore, leveraging self-ordering technologies and online platforms to meet customer demands and drive success. Embrace Self-Ordering Solutions Invest in self-ordering kiosks or QR code ordering systems to empower customers to place their orders independently. By offering self-service options, you can reduce wait times, minimize order errors, and improve overall efficiency at your kiosk. Emphasize user-friendly interfaces and intuitive navigation to ensure a seamless ordering experience for customers. Implement Online Ordering Platforms Extend your reach and cater to digital-savvy customers by implementing online ordering platforms for takeaway and delivery. Utilize mobile apps or web-based ordering systems to enable customers to place orders remotely and schedule pickup times at your kiosk. Provide incentives such as exclusive discounts or loyalty rewards for online orders to encourage adoption and drive sales. Optimize Menu Selection and Layout Streamline your menu selection to focus on popular and high-margin items, reducing complexity and speeding up order processing. Organize your menu layout logically, grouping similar items together and highlighting best-sellers or promotional offerings. Utilize digital menu boards or signage to display menu options clearly and attractively, guiding customers towards their desired selections. Invest in Efficient Kitchen Equipment Equip your takeaway food kiosk with efficient kitchen equipment and tools to expedite food preparation and assembly. Invest in high-quality appliances, such as commercial-grade grills, fryers, and ovens, to ensure consistent quality and timely service. Implement workflow optimizations and station layouts to minimize bottlenecks and optimize throughput during peak hours. Streamline Order Fulfillment Processes Develop streamlined order fulfillment processes to ensure orders are prepared and delivered promptly. Implement order tracking systems or digital ticketing solutions to monitor order status in real-time and prioritize tasks accordingly. Train your staff to work efficiently and communicate effectively to minimize wait times and maintain customer satisfaction. Prioritize Hygiene and Safety Measures Uphold stringent hygiene and safety protocols to ensure a clean and safe environment for both customers and staff. Implement regular cleaning and sanitation routines for all surfaces, equipment, and utensils to minimize the risk of contamination. Provide hand sanitizer stations and encourage proper hand hygiene practices among your team members. Monitor Performance and Seek Feedback Continuously monitor key performance indicators (KPIs) such as order processing times, customer satisfaction scores, and sales metrics to identify areas for improvement. Solicit feedback from customers through surveys, comment cards, or online reviews to gain insights into their experience and preferences. Use this feedback to iterate on your operations and enhance the overall customer experience at your takeaway food kiosk. By implementing these seven tips, you can optimize operations at your takeaway food kiosk in Singapore, delivering fast, convenient, and high-quality service to your customers. By embracing self-ordering technologies, leveraging online platforms, and prioritizing efficiency and hygiene, you can position your kiosk for success in the competitive F&B landscape. iMakan Apart from looking to value add F&B owners in Singapore through information sharing articles, iMakan also provides self ordering solutions such as self ordering kiosks, qr ordering, and online ordering solutions for F&B businesses. If you are looking for such self ordering solutions, WhatsApp us or click here to drop us an enquiry.
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