5 Tips To Build an Efficient & Profitable Restaurant Business

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2020 has been a tough year for business owners, and the F&B sector is one of the hardest hit, forcing many F&B businesses to shut their doors. Many F&B business owners moved quickly to implement strategies to build a sustainable F&B business model to keep their heads above water in 2020 and will thrive in 2021 as economies rebuild.

We have compiled 5 effective strategies which helped these F&B businesses stay afloat in 2020 so that your F&B business can remain competitive when the economy rebuilds in 2021 and even the years after.

Refine your delivery & takeaway process

Even before the pandemic happened, food delivery and pre-order have been gaining popularity.

The pandemic and circuit breaker measure has given its popularity an extra push and even after the circuit breaker, there is still a substantial number of people ordering food delivery or pre-ordering food for self collection due to its convenience.

Review Your Menu Options

With the pandemic shaping new consumer behaviours, it is necessary to review your menu and come up with new menu options which suit new customer trends. For example, with more people opting for takeaway options, you may consider offering set meals or promotion bundles.

You could even promote your new dishes through promotion bundles and they may become a new favourite among your customers!

Redesigning your menu options to suit new trends makes your F&B restaurant more accessible to customers as it appeals to new trends and caters to new customers' needs.

Use Online Reservation Tools

Digital tools like QR ordering systems, food delivery platforms become popular among consumers due to the convenience they bring. Customers are less likely to stand in the queue to wait for a seat as they are now given more flexibility to roam around with a virtual queue.

Online reservation tools allow customers to view time slots for which they are able to make reservations and conveniently book a slot. This not only convinces customers but also reduces staff workload as they do not need to rush to the phone to pick up calls during peak hours.

More Marketing

Have you ever come across new F&B businesses on social media and when you get there to try their food, it is always a full house. These are not one-hit wonders, but they have built up their brand awareness and customer base through consistent marketing efforts through social media, email marketing, display advertising etc.

Over time they have attracted the attention of their target market and built strong brand awareness for themselves, leading to great customer acquisition results.

You should try doing the same to attract more customers to your F&B business too! But do keep in mind that it is a consistent effort and you are unlikely to get a sudden boost in customers when you are just starting out.

Implement Contactless Ordering & Payments

Following the pandemic, hygiene is of top priority for diners. Hence, staff have an additional duty to sanitize common items like tables, chairs and even your menu constantly.

To ease the workload of your staff and improve restaurant hygiene, you should consider implementing contactless ordering (QR ordering systems) and accept more cashless payment methods, where customers simply wave their phones or cards over a terminal to make payment.

QR ordering systems digitalizes your physical menu so that when customers scan a QR code with their smartphones, they will be directed to your online menu to browse and place orders. This saves the time taken to constantly sanitize your physical menus, and reduce contact between staff and customers.

Apart from that, QR ordering systems value adds to your business by removing ordering bottlenecks caused by manual order taking, lowering labour cost through customer self-ordering and increasing average order sizes through automated upselling suggestions.

If you are interested in getting a QR ordering system for your F&B business, do drop us your contact details below and we will be happy to arrange a free demo session with you!

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7 Tips to Optimize Operations at Your Takeaway Food Kiosk in Singapore

By Liang Wei Liaw • 09 May, 2024

Takeaway food kiosks in Singapore generally serve the demographics of Singaporeans that are looking for quick, convenient and tasty meal options. Hence, optimizing operations at your takeaway food kiosk is essential for delivering exceptional service and maximizing profitability. With the increasing demand for quick and convenient dining options, implementing strategies to streamline processes and enhance efficiency can set your kiosk apart from the competition. Here are seven tips to help you optimize operations at your takeaway food kiosk in Singapore, leveraging self-ordering technologies and online platforms to meet customer demands and drive success. Embrace Self-Ordering Solutions Invest in self-ordering kiosks or QR code ordering systems to empower customers to place their orders independently. By offering self-service options, you can reduce wait times, minimize order errors, and improve overall efficiency at your kiosk. Emphasize user-friendly interfaces and intuitive navigation to ensure a seamless ordering experience for customers. Implement Online Ordering Platforms Extend your reach and cater to digital-savvy customers by implementing online ordering platforms for takeaway and delivery. Utilize mobile apps or web-based ordering systems to enable customers to place orders remotely and schedule pickup times at your kiosk. Provide incentives such as exclusive discounts or loyalty rewards for online orders to encourage adoption and drive sales. Optimize Menu Selection and Layout Streamline your menu selection to focus on popular and high-margin items, reducing complexity and speeding up order processing. Organize your menu layout logically, grouping similar items together and highlighting best-sellers or promotional offerings. Utilize digital menu boards or signage to display menu options clearly and attractively, guiding customers towards their desired selections. Invest in Efficient Kitchen Equipment Equip your takeaway food kiosk with efficient kitchen equipment and tools to expedite food preparation and assembly. Invest in high-quality appliances, such as commercial-grade grills, fryers, and ovens, to ensure consistent quality and timely service. Implement workflow optimizations and station layouts to minimize bottlenecks and optimize throughput during peak hours. Streamline Order Fulfillment Processes Develop streamlined order fulfillment processes to ensure orders are prepared and delivered promptly. Implement order tracking systems or digital ticketing solutions to monitor order status in real-time and prioritize tasks accordingly. Train your staff to work efficiently and communicate effectively to minimize wait times and maintain customer satisfaction. Prioritize Hygiene and Safety Measures Uphold stringent hygiene and safety protocols to ensure a clean and safe environment for both customers and staff. Implement regular cleaning and sanitation routines for all surfaces, equipment, and utensils to minimize the risk of contamination. Provide hand sanitizer stations and encourage proper hand hygiene practices among your team members. Monitor Performance and Seek Feedback Continuously monitor key performance indicators (KPIs) such as order processing times, customer satisfaction scores, and sales metrics to identify areas for improvement. Solicit feedback from customers through surveys, comment cards, or online reviews to gain insights into their experience and preferences. Use this feedback to iterate on your operations and enhance the overall customer experience at your takeaway food kiosk. By implementing these seven tips, you can optimize operations at your takeaway food kiosk in Singapore, delivering fast, convenient, and high-quality service to your customers. By embracing self-ordering technologies, leveraging online platforms, and prioritizing efficiency and hygiene, you can position your kiosk for success in the competitive F&B landscape. iMakan Apart from looking to value add F&B owners in Singapore through information sharing articles, iMakan also provides self ordering solutions such as self ordering kiosks, qr ordering, and online ordering solutions for F&B businesses. If you are looking for such self ordering solutions, WhatsApp us or click here to drop us an enquiry.