5 Benefits Of Digitalizing Your F&B Business

Blog Layout

Long-running F&B businesses and fast-rising F&B brands have one thing in common. They keep up with the times and utilize digitalization to bring out their F&B business’s maximum potential.

Traditionally, advertising was done through print, radio or television. Orders are taken by service staff. Kitchen dockets were passed to kitchen staff manually by kitchen staff. However, an increasing number of F&B businesses have started digitalizing these processes and here’s why.

Reduce spending on manpower

An F&B business operation is heavily dependent on manpower. Unfortunately, in Singapore, hiring for F&B positions is tough and expensive. This can be attributed to the long working hours of the F&B industry and high levies on foreign manpower.

To solve this recurring problem, leaders in the F&B industry have transitioned to self-ordering systems. By using digital solutions such as self-ordering kiosks and QR ordering systems, they reduced dependency on heavy manpower by allowing customers to self-order.

By reducing manpower dependency, these F&B businesses have also successfully brought down operational costs. Hence, making it easier to scale by digitalizing their ordering process.

Faster table turnover

A fast table turnover rate is important for F&B businesses that offer dine in. The more customers an F&B business are able to seat during their peak periods directly translates into revenue. Digitalizing your ordering process with QR ordering or self ordering enables you to get orders from your customers before they are seated.

The kitchen can then prepare orders in advance so that food is served once your customers are seated. This highly efficient ordering flow reduces the time taken for customers to browse your menu before placing orders, and quickens service time. Hence, giving your table turnover a boost, which increases your F&B business’s revenue.

Ability to handle high order volumes accurately

More customers is a good sign for every F&B business. However, it also means that you might have to increase your expenditure on manpower to handle the increased order volumes. As mentioned earlier, getting more manpower is costly and difficult. Sounds like a headache, right?

That is not necessarily the case if you have digitalized your ordering flow. By enabling your customers to self order through QR ordering or self ordering kiosks, the increased order volumes will be handled with 100% accuracy, without the need to expand your service crew.

Timely launch of promotions and new dishes

New trends come and go quickly. In order to make the most of these opportunities, new promotions and dishes have to be launched fast. Self ordering solutions have digital menus which can be instantly updated from an online backend portal.

This helps you launch new promotions and dishes on a timely basis, without risking delays in the reprinting of menus, which could result in a missed opportunity.

Increase average bill size

In order to maximise revenue for your F&B business, it is important to get your customers to order more to increase the average bill size.

Busy service staff may miss opportunities to upsell while taking orders. QR ordering and self ordering kiosks will not. You can preset add on suggestions to automatically prompt while your customers are ordering.

This will ensure that upselling opportunities are not missed, and your F&B business’s revenue is safeguarded.

Start your F&B digitalization journey

If you are looking to enjoy the benefits mentioned above, kick off your F&B digitalization journey with the right solution provider. iMakan has a proven track record of satisfied, well known F&B clientele that have benefitted from embarking on their digitalization journey with us.

Drop iMakan your contact information below to schedule a discussion!

< Older Post Newer Post >

7 Tips to Optimize Operations at Your Takeaway Food Kiosk in Singapore

By Liang Wei Liaw • 09 May, 2024

Takeaway food kiosks in Singapore generally serve the demographics of Singaporeans that are looking for quick, convenient and tasty meal options. Hence, optimizing operations at your takeaway food kiosk is essential for delivering exceptional service and maximizing profitability. With the increasing demand for quick and convenient dining options, implementing strategies to streamline processes and enhance efficiency can set your kiosk apart from the competition. Here are seven tips to help you optimize operations at your takeaway food kiosk in Singapore, leveraging self-ordering technologies and online platforms to meet customer demands and drive success. Embrace Self-Ordering Solutions Invest in self-ordering kiosks or QR code ordering systems to empower customers to place their orders independently. By offering self-service options, you can reduce wait times, minimize order errors, and improve overall efficiency at your kiosk. Emphasize user-friendly interfaces and intuitive navigation to ensure a seamless ordering experience for customers. Implement Online Ordering Platforms Extend your reach and cater to digital-savvy customers by implementing online ordering platforms for takeaway and delivery. Utilize mobile apps or web-based ordering systems to enable customers to place orders remotely and schedule pickup times at your kiosk. Provide incentives such as exclusive discounts or loyalty rewards for online orders to encourage adoption and drive sales. Optimize Menu Selection and Layout Streamline your menu selection to focus on popular and high-margin items, reducing complexity and speeding up order processing. Organize your menu layout logically, grouping similar items together and highlighting best-sellers or promotional offerings. Utilize digital menu boards or signage to display menu options clearly and attractively, guiding customers towards their desired selections. Invest in Efficient Kitchen Equipment Equip your takeaway food kiosk with efficient kitchen equipment and tools to expedite food preparation and assembly. Invest in high-quality appliances, such as commercial-grade grills, fryers, and ovens, to ensure consistent quality and timely service. Implement workflow optimizations and station layouts to minimize bottlenecks and optimize throughput during peak hours. Streamline Order Fulfillment Processes Develop streamlined order fulfillment processes to ensure orders are prepared and delivered promptly. Implement order tracking systems or digital ticketing solutions to monitor order status in real-time and prioritize tasks accordingly. Train your staff to work efficiently and communicate effectively to minimize wait times and maintain customer satisfaction. Prioritize Hygiene and Safety Measures Uphold stringent hygiene and safety protocols to ensure a clean and safe environment for both customers and staff. Implement regular cleaning and sanitation routines for all surfaces, equipment, and utensils to minimize the risk of contamination. Provide hand sanitizer stations and encourage proper hand hygiene practices among your team members. Monitor Performance and Seek Feedback Continuously monitor key performance indicators (KPIs) such as order processing times, customer satisfaction scores, and sales metrics to identify areas for improvement. Solicit feedback from customers through surveys, comment cards, or online reviews to gain insights into their experience and preferences. Use this feedback to iterate on your operations and enhance the overall customer experience at your takeaway food kiosk. By implementing these seven tips, you can optimize operations at your takeaway food kiosk in Singapore, delivering fast, convenient, and high-quality service to your customers. By embracing self-ordering technologies, leveraging online platforms, and prioritizing efficiency and hygiene, you can position your kiosk for success in the competitive F&B landscape. iMakan Apart from looking to value add F&B owners in Singapore through information sharing articles, iMakan also provides self ordering solutions such as self ordering kiosks, qr ordering, and online ordering solutions for F&B businesses. If you are looking for such self ordering solutions, WhatsApp us or click here to drop us an enquiry.