4 reasons self ordering systems raise service quality at F&B outlets

Blog Layout

4 reasons self ordering help raise service quality at F&B outlets

Customers who visited F&B outlets that offer self ordering solutions as their main mode of ordering have been observed to have less complaints about their overall customer experience.

In a survey by Institute of Service Excellence's Customer Satisfaction Index of Singapore (CSISG) 2018 for the Food and Beverage and tourism sectors, customers who frequently order through self ordering systems agreed that ordering process is simpler than ordering through a service staff.

Here are 3 reasons how self ordering systems help raise food and service quality at F&B outlets.

Ordering is made simpler
Less disputes in orders
Self ordering solutions provides a standardised high level of service to customers

Ordering made simpler

The right self ordering systems make ordering at an F&B outlet straightforward and fuss free. That is because customers can browse images of your menu items and better understand what your F&B business has to offer before placing their orders. As opposed to making decisions on their orders based on text descriptions on a traditional menu.

On top of that, many consumers nowadays are getting increasingly tech savvy, hence, ordering from self ordering systems such as QR ordering and self ordering kiosks will be easy for them.

Less disputes in orders

Missed orders and getting orders wrong is bound to happen in any F&B outlet, especially when orders are taken manually through a service staff. These often lead to dissatisfied customers and a bad customer experience at your restaurant, negatively affecting your restaurant’s customer retention.

With self ordering systems, orders will be digitally sent to your POS system and kitchen without the need for staff to manually enter orders. This eliminates human error and reduces disputes in orders.

Standardise a high level of customer service

Self ordering solutions offer descriptions and images for each dish. On top of that, it offers suggestions for customers on suitable or popular dish or drink pairings for their mains. As compared to ordering with a service staff, the level of service and suggestions provided to customers is dependent on the experience and quality of the service staff which varies.

Self ordering systems on the other hand are able to standardise service levels provided to your customers so that they enjoy a consistent high quality service that enhances their customer experience at your F&B outlet.

Getting self ordering solutions for your F&B business

Interested to get a self ordering solution such as QR ordering systems and self ordering kiosks for your business, click here to get a FREE demo of iMakan’s self ordering systems which have been adopted by many F&B establishments in Singapore.

< Older Post Newer Post >

7 Tips to Optimize Operations at Your Takeaway Food Kiosk in Singapore

By Liang Wei Liaw • 09 May, 2024

Takeaway food kiosks in Singapore generally serve the demographics of Singaporeans that are looking for quick, convenient and tasty meal options. Hence, optimizing operations at your takeaway food kiosk is essential for delivering exceptional service and maximizing profitability. With the increasing demand for quick and convenient dining options, implementing strategies to streamline processes and enhance efficiency can set your kiosk apart from the competition. Here are seven tips to help you optimize operations at your takeaway food kiosk in Singapore, leveraging self-ordering technologies and online platforms to meet customer demands and drive success. Embrace Self-Ordering Solutions Invest in self-ordering kiosks or QR code ordering systems to empower customers to place their orders independently. By offering self-service options, you can reduce wait times, minimize order errors, and improve overall efficiency at your kiosk. Emphasize user-friendly interfaces and intuitive navigation to ensure a seamless ordering experience for customers. Implement Online Ordering Platforms Extend your reach and cater to digital-savvy customers by implementing online ordering platforms for takeaway and delivery. Utilize mobile apps or web-based ordering systems to enable customers to place orders remotely and schedule pickup times at your kiosk. Provide incentives such as exclusive discounts or loyalty rewards for online orders to encourage adoption and drive sales. Optimize Menu Selection and Layout Streamline your menu selection to focus on popular and high-margin items, reducing complexity and speeding up order processing. Organize your menu layout logically, grouping similar items together and highlighting best-sellers or promotional offerings. Utilize digital menu boards or signage to display menu options clearly and attractively, guiding customers towards their desired selections. Invest in Efficient Kitchen Equipment Equip your takeaway food kiosk with efficient kitchen equipment and tools to expedite food preparation and assembly. Invest in high-quality appliances, such as commercial-grade grills, fryers, and ovens, to ensure consistent quality and timely service. Implement workflow optimizations and station layouts to minimize bottlenecks and optimize throughput during peak hours. Streamline Order Fulfillment Processes Develop streamlined order fulfillment processes to ensure orders are prepared and delivered promptly. Implement order tracking systems or digital ticketing solutions to monitor order status in real-time and prioritize tasks accordingly. Train your staff to work efficiently and communicate effectively to minimize wait times and maintain customer satisfaction. Prioritize Hygiene and Safety Measures Uphold stringent hygiene and safety protocols to ensure a clean and safe environment for both customers and staff. Implement regular cleaning and sanitation routines for all surfaces, equipment, and utensils to minimize the risk of contamination. Provide hand sanitizer stations and encourage proper hand hygiene practices among your team members. Monitor Performance and Seek Feedback Continuously monitor key performance indicators (KPIs) such as order processing times, customer satisfaction scores, and sales metrics to identify areas for improvement. Solicit feedback from customers through surveys, comment cards, or online reviews to gain insights into their experience and preferences. Use this feedback to iterate on your operations and enhance the overall customer experience at your takeaway food kiosk. By implementing these seven tips, you can optimize operations at your takeaway food kiosk in Singapore, delivering fast, convenient, and high-quality service to your customers. By embracing self-ordering technologies, leveraging online platforms, and prioritizing efficiency and hygiene, you can position your kiosk for success in the competitive F&B landscape. iMakan Apart from looking to value add F&B owners in Singapore through information sharing articles, iMakan also provides self ordering solutions such as self ordering kiosks, qr ordering, and online ordering solutions for F&B businesses. If you are looking for such self ordering solutions, WhatsApp us or click here to drop us an enquiry.