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Why is F&B self ordering solutions so important in 2023
F&B self ordering

In today's fast-paced digital age, self-service technology is becoming increasingly popular in various industries, especially in the food and beverage industry. With the increasing need for speed, efficiency, and convenience, restaurants and cafes are turning to self-ordering solutions like QR ordering and self-ordering kiosks to meet their customers' needs.


The value of QR ordering

QR ordering has become a common feature in many restaurants and cafes. This self-service solution allows customers to scan a QR code using their smartphones to access the restaurant's menu, place an order, and make a payment. As more people use their smartphones to access services and products, QR ordering provides a convenient way for restaurants and cafes to enhance their customers' ordering experience.


According to a study, QR code usage grew by 96% in 2018 to 2020. This surge can be attributed to the COVID-19 pandemic, which forced many restaurants to adopt contactless ordering and payment methods. QR ordering has not only provided a safer way for customers to place orders and make payments, but it has also enabled restaurants and cafes to adapt to the changing business landscape.


The value of self ordering kiosks

Self-ordering kiosks are another self-service solution that is gaining popularity in the food and beverage industry. These interactive kiosks allow customers to browse menus, place orders, customize meals, and make payments without the need for staff assistance. Self-ordering kiosks provide a fast and efficient way for customers to place orders, while also reducing the workload of staff.


In addition to the benefits mentioned above, self-ordering solutions can lead to increased sales for businesses. Studies have shown that customers tend to order more when they have the opportunity to browse menus and place orders at their own pace. A study revealed that self-service technology can increase order size by up to 30%. With self-ordering kiosks and QR ordering, restaurants and cafes can take advantage of this opportunity to increase sales and improve profitability.


Self-ordering solutions also provide businesses with valuable data on customer preferences, order patterns, and sales performance. This data can be used to optimize menus, promotions, and staffing levels. With self-ordering kiosks, restaurants and cafes can gather data on customers' meal choices, add-ons, and payment methods. QR ordering can provide information on the popularity of certain dishes and drinks, and which times of the day are the busiest.


In conclusion, self-service technology like QR ordering and self-ordering kiosks are valuable tools for businesses in the food and beverage industry. These solutions not only provide customers with a fast and efficient way to place orders and make payments, but they also provide businesses with valuable data and the opportunity to increase sales. As the adoption of self-service technology continues to grow, more businesses will likely implement self-ordering solutions to improve their customers' experience and stay competitive in the industry.


Looking for self ordering solutions to tackle manpower shortage and reduce operating costs at your F&B business? Click here to speak to iMakan's F&B self ordering solution experts.


By Liang Wei Liaw 09 May, 2024
Takeaway food kiosks in Singapore generally serve the demographics of Singaporeans that are looking for quick, convenient and tasty meal options. Hence, optimizing operations at your takeaway food kiosk is essential for delivering exceptional service and maximizing profitability. With the increasing demand for quick and convenient dining options, implementing strategies to streamline processes and enhance efficiency can set your kiosk apart from the competition. Here are seven tips to help you optimize operations at your takeaway food kiosk in Singapore, leveraging self-ordering technologies and online platforms to meet customer demands and drive success. Embrace Self-Ordering Solutions Invest in self-ordering kiosks or QR code ordering systems to empower customers to place their orders independently. By offering self-service options, you can reduce wait times, minimize order errors, and improve overall efficiency at your kiosk. Emphasize user-friendly interfaces and intuitive navigation to ensure a seamless ordering experience for customers. Implement Online Ordering Platforms Extend your reach and cater to digital-savvy customers by implementing online ordering platforms for takeaway and delivery. Utilize mobile apps or web-based ordering systems to enable customers to place orders remotely and schedule pickup times at your kiosk. Provide incentives such as exclusive discounts or loyalty rewards for online orders to encourage adoption and drive sales. Optimize Menu Selection and Layout Streamline your menu selection to focus on popular and high-margin items, reducing complexity and speeding up order processing. Organize your menu layout logically, grouping similar items together and highlighting best-sellers or promotional offerings. Utilize digital menu boards or signage to display menu options clearly and attractively, guiding customers towards their desired selections. Invest in Efficient Kitchen Equipment Equip your takeaway food kiosk with efficient kitchen equipment and tools to expedite food preparation and assembly. Invest in high-quality appliances, such as commercial-grade grills, fryers, and ovens, to ensure consistent quality and timely service. Implement workflow optimizations and station layouts to minimize bottlenecks and optimize throughput during peak hours. Streamline Order Fulfillment Processes Develop streamlined order fulfillment processes to ensure orders are prepared and delivered promptly. Implement order tracking systems or digital ticketing solutions to monitor order status in real-time and prioritize tasks accordingly. Train your staff to work efficiently and communicate effectively to minimize wait times and maintain customer satisfaction. Prioritize Hygiene and Safety Measures Uphold stringent hygiene and safety protocols to ensure a clean and safe environment for both customers and staff. Implement regular cleaning and sanitation routines for all surfaces, equipment, and utensils to minimize the risk of contamination. Provide hand sanitizer stations and encourage proper hand hygiene practices among your team members. Monitor Performance and Seek Feedback Continuously monitor key performance indicators (KPIs) such as order processing times, customer satisfaction scores, and sales metrics to identify areas for improvement. Solicit feedback from customers through surveys, comment cards, or online reviews to gain insights into their experience and preferences. Use this feedback to iterate on your operations and enhance the overall customer experience at your takeaway food kiosk. By implementing these seven tips, you can optimize operations at your takeaway food kiosk in Singapore, delivering fast, convenient, and high-quality service to your customers. By embracing self-ordering technologies, leveraging online platforms, and prioritizing efficiency and hygiene, you can position your kiosk for success in the competitive F&B landscape. iMakan Apart from looking to value add F&B owners in Singapore through information sharing articles, iMakan also provides self ordering solutions such as self ordering kiosks, qr ordering, and online ordering solutions for F&B businesses. If you are looking for such self ordering solutions, WhatsApp us or click here to drop us an enquiry.
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